About | Sinuhe Xavier
First things first, how do you pronounce that name?
Sinuhe Xavier is a director who consistently creates astonishing campaigns for the best-loved brands in the world. His 360º approach to content yields a full toolbox of visual perspectives from live-action to wide-screen shots for Bentley, Jeep, Land Rover, Toyota and many others in the automotive, film and lifestyle industries. BBDO, TBWA Chiat Day, Saatchi, 180LA and RGA have all tapped his talents to turn their concepts into epic print and motion imagery. Xavier has won Clios for his work on Danny Boyle’s film 127 Hours (2010), Wild with Reese Witherspoon (2015) and Nike’s “Speed Drops” campaign (2016). He lives in Los Angeles, ever-ready to head out to the next location.
His former life as a professional ski mountaineer for The North Face and later a photographer for Burton Snowboards taught him how to be nimble with production in the worst conditions. Having shot in over 35 countries over 6 continents provides the experience to adapt to any environment to create content beyond the usual creative scope.
Photo: Scott Toepfer
sinuhe xavier biography